Email Marketing: Reaching Existing Customers

E-Newsletters and E-Blasts

Email marketing is very effective for capturing repeat business from your existing customers and qualified potential customers. The most commonly recognized form of email marketing is the E-newsletter. The recipients of your e-newsletter have already qualified themselves as being in the market for your product or service and specifically interested in your business – after all, they had to provide you with their email address during some interaction with you.

UnderCurrent Web will help you assess whether an email marketing strategy is right for your business. From building an email list and designing your e-newsletter template, to developing content that is interesting and informative, we can assist with every step of email marketing. Most importantly, our newsletter content will drive traffic to your website and encourage conversion from website clicks to dollars spent in your business.