Crafting Web Content & Marketing Copy for Small Businesses

Organic Website Marketing & the Written Word

At UnderCurrent Web, we specialize in creating effective written content for existing websites.  In the website world, “content is king”; it is what communicates your message to your audience, and it is what search engines look at in order to classify and rank your website.  When properly written, your website content will bring more traffic to your site and will keep it there longer.

Whether it’s editing your existing content or producing fresh content, we will help your website reach your target audience on the web.  Through a detailed process of learning your business and structuring your information accordingly, we ensure the desired result – a clear message about your company, products, and services, and increased traffic to your site.

Your business depends on your website to generate your customer traffic and revenue; we make your website work for your business.  We work closely with you, using your knowledge of your product or service, to improve the website value of the words on your site. We can maintain your tone, or create a new tone for your content, depending on what is most important for you to communicate.  Our goal is to make your site appear higher in search engine ranking than your competitors.